It is important to keep track of the Email Marketing Campaigns that you carry out and their associated performance. The system provides access to a range of detailed statistical data analysis functions.
The system will help you to gather and analyze valuable information about the campaigns open ratio's, link click ratio's, subscriptions, unsubscriptions, forwards, bounce tracking etc.
This data will allow you to make critical decisions related to your email campaigns and oveall Email Marketing strategy.
The statistical data component is divided into two different groups.
List Statistics